What are the advantages of a WhatsApp chatbot?
A chatbot offers you many possibilities. Especially in recent years, it has become firmly established on the market and many large corporations rely on it. It is particularly attractive to maintain contact with customers via WhatsApp.
People who are ready to buy and still have a question about a product or service expect a quick response. If your customer service representatives are busy or in their well-deserved closing time, this can lead to customer frustration. Sales are regularly given away for this reason. However, most companies cannot be expected to have hotlines staffed around the clock. This would drive up personnel costs enormously. This is where an intelligent WhatsApp chatbot is the perfect solution.
A WhatsApp chatbot is always available, responds within seconds, and if set up wisely, offers great assistance to prospects.
With a smart chatbot, you can gain some extra customers who would have otherwise bailed during the buying process. Specifically, we at kompaktwerk have seen a 5% reduction in dropout rates in many cases. With the right traffic, the revenue gain is immense.
Another positive factor is that the purchase rate is raised, as customers who are still in doubt can contact the WhatsApp chatbot with any questions they may have. This provides transparent and unbiased information and can quickly eliminate any final doubts in many cases.
Also worth mentioning is that a WhatsApp chatbot takes an enormous amount of pressure off customer service representatives. They receive significantly fewer inquiries than before. Especially constantly recurring questions are gladly asked to a chatbot, so that the employees have more time to answer more complex questions. This has a positive impact on the quality of customer service. In addition, companies can noticeably reduce the costs per service request and thus also benefit monetarily from artificial intelligence.
WhatsApp is an excellent messenger to reach its customers. This is mainly due to the fact that WhatsApp hardly carries any advertising. Since mainly private communication takes place here, the open rate is almost 100%. Once you have established a stable contact with a customer, you can be sure that they will receive and actually read your messages.
To get in touch with your WhatsApp chatbot, the potential customer needs to enter your contact number and send a message. This procedure is familiar and straightforward. Since Messenger automatically gives you the customer’s phone number, you have an interesting way of collecting data for later contact, provided the prospect agrees to it. Here, too, we will be happy to advise you on GDPR-compliant options.
With the majority of the population having their smartphone in their pocket at all times, your customers can reach you from anywhere, at any time of day. This not only boosts the purchase rate you achieve, but also customer loyalty.
A WhatsApp chatbot is very trendy, popular and helps you to be perceived as a young and agile company.
Setting up a WhatsApp chatbot with us is straightforward and can be implemented within a few weeks. Due to the saved costs in customer service and the gain in orders, it is a lucrative investment in the future of your company.